Roof Maintenance vs. Roof Management

Everyone knows that in order to make a commercial roof last, you must take care of it. Traditionally, this has been done through preventative maintenance, with inspections every few months and repairs based on the recommendation of the contractor. 

Maintaining a roof will make it last longer, but for companies with multiple roofs to look after, there’s now a better tool: roof management. Here are two important differences between roof maintenance and roof management.

Proactive vs. Reactive Inspections and Repairs

With a roof maintenance program, inspectors will regularly examine a roof and make recommendations based on what they find. Roof management uses a predictive analysis to proactively treat your roof. It creates a plan for every roof in a portfolio of properties and allows owners to predict what repairs they’ll need and when. 

Because of this forward-thinking approach, roof management plans help property managers save money on more costly repairs. It also saves on unnecessary inspections and repairs. Roof management takes the guesswork out of roof repair, so you’re never just acting on a recommendation but on cold, hard facts.

Budget Surprises vs. Budget Planning

Roof maintenance can be unpredictable. When a roofer goes up for an inspection, there is always a chance that they are going to come down with a recommendation for a costly repair. Roof management programs predict when repairs are needed and allow roofers to proactively fix your roof so you have a better understanding of what to expect and can plan for repairs. 

Many roof management programs include a budgeting plan, so you know how much identified recommendations will cost and can schedule repairs for when your budget allows. This lets property managers put money aside in their budget for their roofing needs and not get caught off-guard.

Manage Your Roof with MAXCare®

For roof management, Maxwell Roofing & Sheet Metal, Inc. has MAXCare®, the most comprehensive and unique program on the market. Not only does MAXCare provide its customers with the repairs and maintenance planning that all roof management systems do, its web portal also actively educates customers about their roof. 

The portal can be used to report leaks or check on a repair. The portal also stores all invoices and reports from past repairs. Additionally, MAXCare gives clients first priority service, discounts on repairs, and 24/7 emergency access. With all these features together, MAXCare provides customers with the best tools in the industry to manage a commercial roof. 

To learn more about Maxwell’s MAXCare, contact us today.

How to Know if MAXCare Is Right for Your Commercial Roof Needs

Even the best-constructed commercial roof won’t last without maintenance, which is why developing a roof management plan is so important for any commercial facility manager. Roof management should be proactive, thorough, and performed on a regular basis, but for many facility managers, tracking the health of a roof is just too much to add to their ongoing responsibilities. 

For busy people with multiple buildings to manage, a roof management program, like Maxwell Roofing’s MAXCare® program, can help manage the stress of planning and executing an ongoing maintenance plan.

You can use MAXCare® if…

  • You want your roof to live out its full life. A roof is exposed to the elements all day, every day, and it’s bound to experience some small problems over the course of its life. MAXCare helps catch those small problems before they become big problems that require a roof repair.
  • You want comprehensive forecasting. Every MAXCare relationship starts with a roof forecast assessment. Maxwell technicians come out, review the life of the roof, and generate a report on its condition. The report makes recommendations for the short- and long-term, allowing facility managers to properly budget for big expenses.
  • You value documentation. Maxwell’s reporting protocols are the best in the business, and with MAXCare, customers get full, detailed reports with every assessment or repair. MAXCare manages everything from warranty compliance to record management so that building managers don’t have to.
  • You value customer service. MAXCare customers get first-priority roof maintenance services from Maxwell and 24/7 access to the company’s unparallelled customer service department. MAXCare also comes with access to our online engagement portal, which gives our customers access to discounted services, as well as additional information about your roof.
  • You manage multiple buildings. With MAXCare, management companies with multiple commercial buildings can track all of their roofs’ conditions in one place. By integrating all buildings in one service, facility managers can better plan for expenses and schedule maintenance without worrying about conflicting building schedules.
  • You want to save money. Commercial roofs are incredibly complex and expensive systems, and maintenance is the most important thing for protecting that investment. Though you pay up-front with MAXCare, the program saves facility managers time and money in the long run by making roofs last longer and by eliminating unwanted surprises.

To learn more about how MAXCare can help your company extend the life of its roof, contact us today.

Why Nashville Companies Choose Maxwell Roofing for Commercial Roof Replacement

Deciding when to replace a roof is a difficult decision. Facility managers must consider their budget, their long-term plans for the building, and how the roof will be used. But, the most important decision to make before determining how to replace a roof is deciding which company to use.

There are plenty of options for commercial roof replacement but, in Nashville, Maxwell Roofing & Sheet Metal, Inc. stands above the rest. Here are just a few of the reasons why customers return to Maxwell again and again.

  • Maxwell’s stellar reputation: With more than 60 years of experience in Nashville, Maxwell has proven to be the area’s most trusted roofing partner. Maxwell built this reputation through years of over-delivering on their customer’s roofing needs by making themselves available and always producing a quality product.

“When you’re a property manager, and a roofing issue appears, accessibility matters,” said Maxwell customer Steve Horrell, the president of the Horrell Company. “That’s the kind of difference in Maxwell Roofing & Sheet Metal Inc.’s level of care that has helped them maintain their high-ranking reputation throughout Middle Tennessee.” 

  • Expert personnel: Maxwell treats its employees better than the competition, so it expects its employees to live up to higher expectations. Maxwell’s team is always professional, courteous, and knowledgeable. In the Nashville area, there is no better team for assessing and carrying out a roof replacement.
  • Excellent customer service: Maxwell prides itself on a high level of customer service. While other companies work just to get the job done, Maxwell’s employees strive to ensure that every customer feels as though they are a part of the process. Maxwell employees are willing to walk customers through every step of the roofing process from answering simple questions like, “How much does it cost to replace a roof?,” all the way through technical issues.

“There’s never been a time when Maxwell Roofing has not been on site within 24 hours,” says Terry LeTourneau, the facilities manager of Maxwell customer JLL-Mars. “They always make us feel like we’re the most important customer, which gives us a peace of mind when potential roofing issues might occur.”

  • MAXCare®: How often should a roof be replaced? With MAXCare®, Maxwell’s roof management program, customers get regular roof forecast assessments to answer these important questions. MAXCare® helps customers proactively care for their roof, preventing disasters down the line.

“It’s better to know any potential roofing problems or needs upfront than have surprises throughout the year,” says Greg Victor, the director of facilities at Ensworth School, a Maxwell customer. “As a facilities guy, you can’t always use who you want to use, but with Maxwell, we got lucky.”

  • Full-service roofing services: Most roofing companies put all their focus on roof construction, but Maxwell offers customers a full-service approach with maintenance and fabrication services. Not only can Maxwell replace a roof, but they can produce custom sheet metal pieces to cut down on costs and deliver exactly what each customer needs.

If you’re ready to learn more about how Maxwell Roofing & Sheet Metal, Inc. can help with your commercial roof replacement, contact us today.

Client Spotlight: Horrell Company

Serving the Nashville Area with 60 years of Commercial Real Estate Experience 

The Client

One of Middle Tennessee’s leading commercial real estate firms, Horrell Company specializes in real estate brokerage services in leasing and sales, tenant representation, property management, development consulting, and acquisitions for commercial and investment properties in Nashville and throughout the Middle Tennessee market. With 60 years of experience, Horrell Company has built a trusted reputation with its family-owned and operated legacy, core values, and quality service.

Horrell Company’s founder, Thomas Henry Horrell, started Horrell Refrigeration in 1943, providing refrigeration to local grocery stores. Horrell Properties, Inc. was later formed in 1946 and became a flourishing business that gradually evolved into site consultation and development services to grocers. With the purchase of a Sidco Drive and Thompson Lane property in 1955, Horrell Properties, Inc. expanded the business to include commercial real estate, including real estate development, brokerage, and management.

Henry and his sons, Fred and Steve, sold the refrigeration business in 1972 to devote full-time to real estate development, brokerage services, and property management under the name, Horrell Realty and Investments. The company became Horrell Company in 2005 and is the brokerage arm of the Horrell family business. Horrell Company is now led by Steve Horrell as its president and co-brokers, Laura Grider, Ben McKnight, and Mike Russell. Steve, Laura, Ben, and Mike, represent over 100 combined years of experience in Middle Tennessee Commercial Real Estate Sales and Leasing. “I believe what makes Horrell Company unique is that we’re a boutique operation in an ocean of national companies,” says Steve Horrell. “Because of our longevity, we have a real place in the commercial real estate business that includes around 400 tenants from office to retail to industrial to warehousing,” he adds.

The Opportunity

Horrell Company’s now seven-year relationship with Maxwell Roofing & Sheet Metal, Inc. began when the Maxwell team reached out to Horrell Company in their process of changing roofing vendors. “We were immediately impressed with the accessibility and quality of Maxwell’s team and services,” affirms Steve. To date, Maxwell Roofing provides ongoing commercial roof maintenance and gutter work for Horrell Company’s facilities. When it comes to what made Horrell Company choose Maxwell Roofing over another roofing company, Steve says “We love that Maxwell Roofing & Sheet Metal, Inc. is a local, family-owned and operated business much like ours. We had always heard great things about the Maxwell team, and now, we can attest to the company’s reliability and quality of work, which makes them stand out from other roofing vendors.”

The Solution

As for what makes the relationship with Maxwell Roofing & Sheet Metal, Inc. so good, Steve says it is their attention to detail and their execution of processes. “With Maxwell Roofing, you can always get someone on the phone, and their follow-up time is second to none.” Steve explains that the biggest potential issue in the world of commercial property management (aside of mechanical issues) are roofs. “Since Horrell Company is a part of the MAXCare program, the Maxwell Roofing team does an annual update for us, which is extremely helpful because we have partners who want to see the latest roofing surveys. MAXCare sets Maxwell Roofing & Sheet Metal, Inc. apart from their competitors,” affirms Steve.

For other businesses considering Maxwell Roofing & Sheet Metal Inc.’s services, Steve encourages exploring what the Maxwell team has to offer. He explains, “When you’re a property manager, and a roofing issue appears, accessibility matters.” A perfect example of that for Steve was when Horrell Company had a roofing issue to arise on a Sunday. He emailed the Maxwell team with pictures and assuming to hear back on Monday. However, it came as no surprise to Steve when Maxwell’s Service Account Manager, Kalen Canady, emailed him back the same day. “That’s the kind of difference in Maxwell Roofing & Sheet Metal, Inc.’s level of care that has helped them maintain their high-ranking reputation throughout Middle Tennessee,” says Steve, who looks forward to the continued partnership with the Maxwell team.

How MAXCare® Makes Roof Maintenance Simple

You don’t notice some things until it’s too late…like the burnt burgers on the grill or the leaves overflowing from your gutters. That’s often how commercial roof maintenance goes, too. It’s often ignored until there are buckets littering the floor, catching drops of water falling from the ceiling. We’d guess this happens because people are intimidated by the idea of developing a proactive roof maintenance plan.

How often should my roof be evaluated?

What’s the typical cost of repairs?

Does it truly save money in the long-run?

Why MAXCare?

The fact is: Roof maintenance can seem like a vague concept that people tell you is important but have a hard time explaining. “You’ll save money,” they say. And, you know it’s true, but you have a hard time taking any action because you’re not sure how much you’ll save, or if it’s worth all the effort.

That’s where MAXCare® comes in. We know roof maintenance can get confusing. And, too often, people try to sell you on vague concepts without clearly explaining how they will help you or save you money. We created MAXCare so you could get a clear understanding of your roof maintenance plan—and how much money it could potentially save you.

MAXCare is different from Maxwell Roofing’s regular service and maintenance offerings in the way that Maxwell provides reactive daily response to roof maintenance needs, where MAXCare stands apart in its proactive, relationship-driven approach to roof maintenance that is built around an asset management. “Through the MAXCare program, you increase the return on investment in your assets. With roofing, that return is most prominently affected by extending its life or reducing operating costs over its life,” says John Maxwell, President of Maxwell Roofing & Sheet Metal, Inc. “The real value of MAXCare is partly dependent on the stage or life cycle of the roof and can often depend on the construction being correct and complete, if the damage was caught early and corrected, if the roof was monitored and cared for from day one, and if the roof gets a lot of traffic. When customers invest in MAXCare early on, there’s great value in having document intelligence of all these matters to help maintain the roof’s current life cycle and inform any future changes or needs,” he adds.

How MAXCare Works

MAXCare is our comprehensive roof management program. Here’s how it works:

We start with a roof assessment, where we look at the state of your roof and generate a report that details planning, work recommendations, and forecasting for each section of your roof. We’ll be 100% transparent with you about the state of your roof and what we recommend to keep it healthy. You’ll also get access to the MAXCare online portal, where you can access educational content, tools, resources, historical reports for each of your buildings, and invoicing. MAXCare will show you exactly how healthy your roof is now and how you can best plan for future expenses. John explains, “One of the most significant values of MAXCare to our customers is in the regular monitoring we perform. When repair needs arise, our customers quickly learn that with MAXCare the question isn’t about the condition itself, but rather how long did it take this condition to develop. With long-term monitoring, you’ll have less costly surprises along the way.”

MAXCare helps you say goodbye to vague statements like, “You’ll get a few more years out of it.” We’ll forecast, as clearly as we can, future repairs to your roof, along with a prediction of costs and general timeline. As a bonus, our MAXCare portal lets you report leaks, check the status of work orders, and review invoices, so you can stay up-to-date on everything related to current and past work. MAXCare members also get discounted rates on other Maxwell Roofing services.

Who Needs MAXCare?

While MAXCare may not be the right fit for every commercial roofing partner, it can be greatly beneficial for property or industrial managers who are responsible for maintaining multiple buildings, roofs, and units. Though it might seem like you’re paying a bit more in upfront costs, MAXCare can save on overall maintenance costs in the long-term, and it can be greatly beneficial in proving your attentiveness to roof maintenance if ever faced with a complaint of negligence. “If you’re looking to break away from a run-to-fail model, MAXCare is right for you,” affirms John. “A run-to-fail model doesn’t cost much to operate, but there’s always a surprise factor that appears,” he adds.

Is MAXCare Right for You?

MAXCare is a result of our years of experience in the field and our desire to make roof maintenance as simple as possible for our customers. With MAXCare, you don’t have to guess. We take the effort off your plate and consolidate all your roof maintenance needs into a simple online portal.

If you’re interested in learning how MAXCare might help simplify your roof maintenance program, just click here to contact us.